PrestaShop Insights

I was pulled into a code review for an apparel brand whose checkout crashed immediately after updating from PrestaShop 8.1.1 to 8.1.4. The update itself…

Every few weeks, a merchant shows me their infrastructure invoice with quiet satisfaction. They have managed to trim their server bill down to $10 or…

Last month, an e-commerce director booked an emergency consultation after his team spent nearly three weeks migrating assets to an enterprise Content Delivery Network. The…

A mid-sized European hardware distributor contacted me after receiving a grim ultimatum from their digital agency: spend €45,000 to replatform to Shopify Plus or watch…

Three months ago, a store owner reached out to me in sheer panic. Credit card numbers were being stolen directly from their checkout, Google had…

A founder scheduled a consultation with me recently after spending four months and roughly $14,000 trying to build a monthly coffee subscription service on PrestaShop….

Few things create panic faster than opening your back office only to find broken product thumbnails, failing module updates, or a sudden 500 internal server…

When merchants approach me to integrate or rebuild Authorize.Net for their store, the conversation almost always boils down to a technical crossroads: Accept Hosted vs…

Every year around Q4 or ahead of a major flash sale, merchants invest heavily in paid ads, newsletter blasts, and influencer campaigns to drive thousands…

During a recent performance audit for an established fashion brand on PrestaShop 8, the store owner could not understand why their mobile Google PageSpeed score…